Hello World! Goodbye High Street.

There has been a noticeable shift in the buying habits of consumers in recent years. It is becoming more evident that foot traffic into our towns and cities is reducing and as a result businesses, specifically retail, are suffering.

There are numerous reasons for this such as rising rental prices but one of the main culprits is the rise of online shopping. It’s not just small businesses that are affected. Recently, Debenhams announced that they would be closing 50 stores over a five year period due to poor performance and heavy losses. With stores both large and small feeling the pinch, it has never been more important for businesses to invest in their future wisely and keep up with the developing trends.

A recent client of ours was one of the many businesses making tough decisions and deciding to not only invest in the online side of retail, but making it their exclusive source of income. The Paint Pot approached us with a plan. A plan to close their store in the heart of Cork city center, re-brand, and sell their products exclusively online. Connie, the owner of Willow Antiques tells her story;

The Paint Pot was set up in 2012 in the depths of the recession with the focus on Up-cycling and reusing old furniture. We were stockists in Cork City for Annie Sloan Chalk Paint & we provided Up-cycling workshops to teach the Annie Sloan techniques.


Over the years the business transitioned from painting & sales of old furniture to Sales of Antique Furniture & gifts which has always been a passion of mine hence Willow Antiques was formed. We had a shop in Cork City until March 2018 and after taking a closer look at the business we decided that the expense of maintaining a City Center premises with high rent & access difficulties was unsustainable.


The business was relocated to a beautiful Georgian House in Monkstown for the summer. While here, we realised that it was possible to successfully run a shop away from the high street. Antiques are a niche business where in the modern world people will inevitably start their search online. By setting up a comprehensive website with professional photographs we could showcase our products to a wider audience. This has allowed us to move from the traditional shop and eliminate rents rates, insurance etc.

We helped Connie and Isobel transition between their old business to their new one by providing a full re-branding service from logo design to a new eCommerce website fit to grow and expand their new store.

Squawk Creative were recommended to us by another business to help design & setup our website. After our initial meeting we were confident we had chosen the right company to get us started. They really simplified the process for us to get a website up & running.

They had great patience guiding us through the various steps and trust me, their patience was tested on more than one occasion. They were extremely generous with their time and always pleasant to deal with.

The pleasure was all ours! You can check out Willow Antiques’ fantastic range of furniture and antiques on their brand new website here.

2 + 2 = 5. The power of a collaborative web presence.

2 + 2 = 5. The power of a collaborative web presence.

Today, we will be looking at the development of a new website for our recent clients The Blackwater Valley Makers. We’re going to look at the project from a business case as opposed to a breakdown of the technical aspects and why individuals coming together to form a group can be very beneficial for each participant.

Trading Online Voucher Scheme: There's no better time to start selling online

Trading Online Voucher Scheme: There's no better time to start selling online

More and more businesses are selling their products and services online. Some are doing it in tandem with their normal brick and mortar premises, and others are making the switch to a fully digital only store front. Whatever the reason, there is no better time to start selling online.

SSL certificates. What are they and why every website needs one!

SSL certificates. What are they and why every website needs one!

For the past number of days, Google has begun rolling out updates to its Internet browser "Chrome" to version 68. There are a number of cool updates and improvements on version 67 but the most notable is the headline grabbing SSL cert issue. In a nutshell, if your website doesn't have an SSL cert, Chrome flags it as not secure. 

Why we don't charge an hourly rate.

Why we don't charge an hourly rate.

Here at Squawk Creative, any project we quote for we charge a set fixed fee. We do this for a number of reasons. It's clear to everyone involved what the cost is up front and any overruns and amendments etc are laid out clearly. It also ensures that each project is priced fairly depending on the client and the work being undertaken. This becomes more clear when we look at the reasons why we don't price by the hour.

Best Free and Cheap tools for Businesses

Best Free and Cheap tools for Businesses

Running a business, especially a start up or a smaller scale business is stressful and challenging. The modern business operating environment has so many more hurdles and challenges than it did over a decade or two ago. The good news is that for all the extra work created by the internet, it also serves up some pretty neat solutions. We break down our list of some essential tools (ranging from free to cheap) that every business owner needs to utilise to succeed in the modern day market.

Brand Experience - A businesses secret weapon

Brand Experience - A businesses secret weapon

It's easy to get bogged down and overwhelmed with a lot of terms and phrases which are essential to a businesses success. It seems like every week there's a new "must do" for businesses and it can be very easy to miss important practices, but in the midst off all of these is one which is genuinely crucial to a businesses survival and it's a term not many are even aware of. Brand Awareness. 

Websites 101 - What to know before engaging a web designer

Websites 101 - What to know before engaging a web designer

Just like you should do your research before buying a house, or a car or anything in life, a website is no different. One thing that does set it apart from a lot of other services or products is that its virtual - It's not tangible so it can be hard for people not in the industry to get to grips with the basics. The following is a brief guide to some of the most common terms and concepts you will face when making the decision on what type of website you want.