abbott consulting
Understanding what your Web Designer is talking about
Ever wondered just what exactly your Web Designer is talking about? Instead of just nodding along and trying to google the terms and words you didn't understand later on, it's important that as a client, you at least have a basic understanding of some common phrases and concepts in the Web Design world - after all, it directly affects you and your business.
CTA
A CTA, or Call To Action is an instruction to users which is meant to provoke an immediate response such as "contact us" or "check out our new range of products now".
Cookies
Cookies are information which a web browser stores which typically records your preferences on a certain site or for the web page to remember specific things about your current / last visit.
CMS
A CMS or content management system is a way for clients or users of a website to access, edit and maintain their site independent of developers.
Domain Name
Put as simply as possible, your domain name is the address which your website is located. www.yourwebsite.com
Hosting
The server where your website is stored which can be accessed over the internet.
Responsive Design
A practice in developing websites where the same design can be used for multiple uses instead of developing one site for a desktop, another site for a mobile phone etc.
SEO
Search Engine Optimisation is improving a website so it is as easy to find and index by search engines with the goal of improving their rank and visibility.
Wireframing
A design practice where the rough outline and functions of a website are laid out to give the client and designers a plan of how the site will work without going too much into design.
User Experience
Commonly abbreviated to UX, this is basically the overall experience that a user has while browsing or using a website or application.
WYSIWYG
Short for What You See Is What You Get. Commonly seen in text editors or CMS as a simple way for users to edit text or images in a way that closely resembles the finished product.
Front-end and Back-end
The front-end of a website is everything in which the user can see and interact with. The back-end is what is behind the scenes - the code which makes everything work which the user is unaware of.
Designer and Developer
Although the lines commonly get blurred, technically, a designer will be involved in designing the front-end and the developer is responsible for the back-end and a lot for the coding.
